xAI

I used to compare Elon Musk to an old boss of mine who would spin up a company division every time he found a new hobby, but this might be just as apt:

While X has long allowed NSFW images, The Washington Post reports that the platform’s content moderation filters couldn’t handle the estimated millions of sexualized deepfakes of real women and children being generated by Grok.

In its earnings report today, Tesla disclosed a $2 billion investment in xAI “as part of their recent publicly-disclosed financing round.” Bloomberg reported earlier this year that xAI, which also owns X.com and the Grok AI chatbot, burned about $7.8 billion in the first nine months of 2025. Tesla claims that the investment in xAI is “intended to enhance Tesla’s ability to develop and deploy AI products and services into the physical world at scale.”

That’s a conservative estimate of the scale of Musk’s deepfake machine from The New York Times. The Center for Countering Digital Hate’s figure is worse: 3 million, 23,000 depicting children.

“The avalanche of reports detailing this material — at times depicting women and children engaged in sexual activity — is shocking and, as my office has determined, potentially illegal,” Attorney General Rob Bonta says. The state has also opened an investigation into xAI.

The mother of one of Elon Musk’s children has sued his company xAI over Grok deepfakes of her, alleging it’s a “public nuisance” — a legal term that doesn’t always seem to do its targets justice.

The solution is using Bluesky, of course. Naturally, a user with a blue check next to their name told Grok to put a bikini on the butterfly and the AI did — which seems like an even stronger advertisement for Bluesky than the one Bluesky itself posted.

The Atlantic reached out to a number of top investors in Elon Musk’s AI company in response to the flood of nonconsensual deepfakes generated by Grok on X. They said nothing. Other companies that provide infrastructure to xAI — Nvidia, Google, Apple, Oracle, and AMD — also kept quiet.

Ofcom says the probe will establish whether X has failed to comply with Online Safety Act obligations, over concerns its Grok AI chatbot is generating sexualized deepfakes of adults and minors. The investigation is “a matter of the highest priority,” and may result in hefty fines or even X being banned in the UK.

Elon is continuing to play the martyr. While his AI chatbot is creating sexualized images of real people and children, he claims people are up in arms because “they just want to suppress free speech.” While he cries censorship, the UK is gearing up to potentially block X temporarily if it can’t get its deepfake porn-maker under control. Musk has responded in typical childish fashion, according to the BBC:

The European Commission extended an order requiring X to keep documents related to Grok through the end of the year so that it can evaluate compliance with the Digital Services Act (DSA), Reuters reports. X is facing international scrutiny as its AI chatbot continues virtually undressing images without consent.

The Series E round surpassed the $15 billion target, per a blog post, and xAI said that Grok 5 is in training and the company is “focused on launching innovative new consumer and enterprise products.” The news comes amid a widespread controversy in many countries over Grok’s ability to undress photos of women and children at a user’s request.