Following Apple’s “Surprise and shine” event that saw the announcement of the iPhone Duo and the iPhone 18 Pro, the company increased the price on all of its last-gen iPhones that are still available for purchase.
Apple is raising iPhone prices by $100 on all of its old models
The price increase impacts the iPhone 16, the full iPhone 17 lineup, as well as the iPhone Air.
The price increase impacts the iPhone 16, the full iPhone 17 lineup, as well as the iPhone Air.
is an editor covering deals and gaming hardware. He joined in 2018, and after a two-year stint at Polygon, he rejoined The Verge in May 2025.
The iPhone 16 sold for $699 just last week, and now it’s up to $799. The iPhone 17E with 256GB of storage now costs $699 instead of its launch $599 price. The iPhone 17 starts at $899 with 256GB of storage instead of $799. The trend continues up the ladder with the iPhone Air, which now costs $1,099 instead of $999.
The base iPhone 18 was missing from Apple’s September event, with the focus being on its highest-end models that start at $1,199. For now, if you want an affordable iPhone, it’ll cost you more than it did just yesterday.
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Brad Bourque
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