Skip to main content
The homepageMetas ai algorithm is keeping us on instagram - Breaking News | Latest Updates TodayThe Verge logo.
The homepageThe VergeThe Verge logo.
Posted
J
External Link
Jess Weatherbed
Meta’s AI algorithm is keeping us on Instagram.

In Meta’s latest earnings call, Mark Zuckerberg said that time spent on Instagram globally this quarter has increased by “double digits year-over-year,” largely driven by improvements to its AI-powered recommendations algorithm that keeps people hooked. The proclamation comes amid concerns (and legal battles) around Instagram’s “addictive” design.

Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.
Comments
Loading comments
Getting the conversation ready...

Most Popular

Most Popular
  1. iPhone owners can now submit claims in Apple’s $250 million Siri AI settlement
  2. I got to see Google’s wild ideas about the future of laptops
  3. The M5 Ultra Mac Studio tears through our benchmark tests
  4. The long dream of the Googlebook
  5. Googlebooks feel like the first laptops built for Android owners

More in Tech

Apple’s first live music venue is opening beneath its UK headquartersApple’s first live music venue is opening beneath its UK headquarters
Amazon wants to help the Colorado River, but we still don’t know how much water the company uses Amazon wants to help the Colorado River, but we still don’t know how much water the company uses
GM can’t ‘bring back’ Apple CarPlay because it never leftGM can’t ‘bring back’ Apple CarPlay because it never left
Bungie says it’s ‘not done with Destiny’ and will bring back vaulted contentBungie says it’s ‘not done with Destiny’ and will bring back vaulted content
Can CEO John Ternus find Apple’s next big thing?Can CEO John Ternus find Apple’s next big thing?
Play
iPhone owners can now submit claims in Apple’s $250 million Siri AI settlementiPhone owners can now submit claims in Apple’s $250 million Siri AI settlement

Top Stories