Victoria Song

Peloton announces its Q1 2025 earnings next Thursday, meaning it’s about time when they announce some good news to jazz up investors. This time around, it’s a holiday partnership with Costco starting November 1st to sell its Bike Plus for a slightly discounted $1,999 (in-store) or $2,199 (online, with delivery). We’ll see how investors feel about it next week.

Google’s been absorbing Fitbit at a steady rate over the 18 months or so and now, it’s also retiring the OG Fitbit Twitter — er, X — account. It’s not at all surprising, but something about this really underscores that Fitbit is Google now.